Young Living Freebie Ideas: What to Offer So People Raise Their Hand

You’ve been told you need a freebie. Something people can sign up for, so you stop losing every interested person who wanders past your page and never comes back.

So at some point you sat down to make one. And then you closed the laptop.

That’s not a discipline problem. It’s that the advice always stops in the same place: pick a topic, design something, and somehow have it deliver itself afterward. That’s three separate jobs, and the first one is the worst, because a blank page asking you to be original about wellness is a rough place to start on a Tuesday night after work.

Prefer to watch first? Jump straight to the video.

Here’s what this week’s walkthrough does differently. It treats the freebie as a decision you make in about a minute, and then it shows you that two of the three answers already exist inside your GetOiling account, finished, waiting for you to point people at them. And once you’ve picked, GetOiling builds the whole signup funnel around it in about five minutes. If you want to work through it with us, the Weekly Work Session is a live group Q&A every Thursday at 12pm ET where you can build yours with help. And if you’re reading this without an account yet, you can try the whole platform for $1 and follow along.

Ask ten Brand Partners what’s stopping them from growing an email list and most will say they haven’t made their freebie yet. Push a little further and something more specific shows up.

They don’t know what to offer.

That’s a different problem than it sounds like, and it’s the one worth solving first. Building is a task, and tasks get done eventually. Deciding is a fork, and a fork with no obvious right answer will sit untouched for a year while you tell yourself you’ll get to it.

The deciding gets harder because the stakes feel high. This is the thing strangers will judge you by. It has to be useful enough that someone hands over an email address, on-brand enough that it sounds like you, and broad enough that it doesn’t only suit the four people who already buy from you. Under that much pressure no idea feels good enough, so none of them get picked.

What breaks the deadlock is realizing you were never required to invent anything. There are three reasonable answers to “what do I offer,” they suit different stages, and you’re allowed to take the easiest one.

Start here, especially if you’ve been stuck for a while.

Your GetOiling account includes weekly wellness tips: a signup page that collects the email, and a monthly set of genuinely useful wellness messages that go out to the people who sign up. The writing is done. The design is done. You didn’t have to think of the topic, and nobody is waiting on you to finish it.

It works in three steps, and only one of them repeats.

One time: claim the Tip Tuesday landing page. That’s the signup page people will land on. You claim it once and it’s yours, sitting in your account with your name on it.

Each month: pick up that month’s campaign from the Weekly Wellness Tips hub on the GetOiling blog. Each month’s post tells you what’s included and walks you through it.

Connect the two: open the landing page and choose that campaign in the campaign field. That’s the step that makes it a working setup instead of two unrelated pieces, and it takes one dropdown.

That’s the whole thing. Someone finds your page, gives you their email because a month of wellness tips sounds worth having, and starts hearing from you every week without you writing a word.

It’s worth understanding why this particular offer works so well as a first one, because it isn’t only that it’s convenient for you. Weekly tips are an easy yes for the person signing up. They’re not committing to anything, they’re not being sold to, and they get something in their inbox on a rhythm they can predict. That predictability is what keeps people subscribed long enough to get to know you, which is the part that matters. A one-time download gets opened once and forgotten. A weekly rhythm keeps you in front of somebody for months, and months is roughly how long it takes for a stranger to decide you’re a person they trust.

If you’ve been carrying “make a freebie” on your to-do list for months, this is the version you can finish tonight.

This is the part most people skip, and it’s where the whole thing either works or stalls out.

Collecting an email is the easy half. The rest happens across the next several weeks, while somebody who barely knows you decides whether you’re worth listening to.

A good series does three jobs at once. It keeps being useful, so people stay subscribed. It tells them who you are, which is how a name in an inbox becomes a person they trust. And it says what you’re actually about, which for most Brand Partners is something considerably bigger than selling oils. You got into this because of something that happened in your own house. Somebody slept better. A kid stopped reacting to everything. You stopped buying something you’d bought for fifteen years without thinking about it. That story is the reason anyone should care that you exist, and a series of messages is where it gets told properly instead of crammed into one awkward post.

You don’t have to be clever about the order, either. Most series that work look roughly the same: something useful right away so the signup feels honest, then a message that says who you are and how you got here, then more useful things with your point of view showing through, then an invitation. Spread across a few weeks, that’s enough for somebody to form an actual impression of you rather than a vague sense that they once downloaded something.

Then, and only then, the series opens a door. Reply and tell me what you’re working on. Come to the class I run on Thursdays. Book a wellness consult and we’ll talk about your house specifically.

By that point the invitation lands on somebody who has been reading you for a month and has already decided you know what you’re talking about. Same words, completely different odds.

Some of you have a specific audience and a specific thing you want to hand them, and the done-for-you tips aren’t the right fit. Low-tox home swaps for young families. A sleep reset. Something for the horse people, the teachers, the nurses you actually know.

That’s the right instinct, and there’s a full course for it.

Your own freebie can take whatever format fits it: a swap list or guide they download and keep, an email series that arrives over a week, a mini-course they log into, or a page of yours that grows over time. A reference tool wants to be a download. A practice wants to arrive day by day. Pick the format the idea calls for, and the delivery takes care of itself.

The Lead Generation Workshop walks you through every step of building your own: deciding who it’s for and what it is, getting it written, building the signup page and the follow-up series, and wiring it together so it runs without you. It’s already in your account. Go to Success Academy, open Online Resources & Courses, and find the Lead Gen Workshop. The link on that page adds you to the workshop and you can start straight away.

Take that route when you have a clear picture of who you’re trying to reach. Take the weekly wellness tips when what you mostly need is for something to exist and start collecting names this week. Plenty of people run the tips first and build their own later, once they’ve watched what their list responds to.

Whichever freebie you pick, it needs the same machinery around it: a landing page where somebody signs up, the campaign that delivers the freebie and keeps showing up afterward, and a thank-you page that says what happens next. Those connected pieces are the funnel, and assembling them by hand is the part that used to eat a weekend.

Inside GetOiling, you describe your freebie once and Project Studio builds the set together: the landing page, the campaign, the thank-you page, already wired so the signup starts everything. Fill in your AI Settings first, who you serve, what you offer, how you sound, and the copy comes out sounding like you instead of like a template. There’s even a check that verifies every connection before your first signup arrives.

Five minutes isn’t a figure of speech. Describing the freebie takes a minute or two, and reviewing what got built takes the rest. The video below builds one on camera, start to finish.

This is what most Brand Partners reach for first, and it’s worth being honest about why it underperforms.

A class and a wellness consult are both real offers. You can set either one up in your account, take signups, and send reminders. When someone is ready, they’re the best things you offer, because a real conversation beats an email every time.

The problem is what they ask for. A class asks somebody to block out an evening and show up on a specific date. A consult asks them to sit across from you, talk about their family’s health, and be a little vulnerable about what isn’t working. Those are big asks for someone who found you nine minutes ago and still isn’t sure whether you’re a friend or a sales pitch.

So the invitation goes out, three people say maybe, one shows up, and the conclusion is that this stuff doesn’t work. It works fine. It was just the third ask, offered first.

The patient path costs you nothing extra. Give something helpful immediately, let a few weeks of messages do the introducing, and put the class invitation in front of people who already know you. The class fills. The consult calendar fills. Same offers, warmer room.

It helps to see the whole shape at once, because each piece looks small on its own.

Somebody finds you. A post, a link in your bio, a friend who forwarded something. They land on a page offering weekly wellness tips and they sign up, because that’s a low-risk yes and the tips sound useful.

Now they’re on your list, and they hear from you. Useful things, mostly. Some of it is about you and why you do this. Over a few weeks they stop being a stranger.

Somewhere in there a door opens. They reply to something. They come to a class. They book a consult because they finally want to ask about their own house. That conversation is where somebody decides to order, and it happened because the earlier weeks made it comfortable to walk through the door.

After that first order the same machinery keeps working. They stay on your list. They keep hearing from you. They ask you things. That’s the difference between someone who orders once and someone who orders for years, and it’s the same series doing the work the whole time.

Three pieces, then: how people find you, how they become customers, and how they keep ordering for years. Most Brand Partners have some version of the first one and very little after it. This week fixes the handoff between the first and the second.

Pick the description that sounds like you and do it in one sitting.

If you’ve been stuck for months: claim the Tip Tuesday landing page, grab this month’s campaign from the Weekly Wellness Tips hub, connect the campaign to the page, and put the page link where people already find you. Finished tonight.

If you know exactly who you’re for: open Success Academy, go to Online Resources & Courses, start the Lead Gen Workshop, and build the one you actually want. Then describe it in Project Studio and let the funnel around it build in five minutes.

If you already have a list and a signup page: go read your follow-up series with fresh eyes. Does it say who you are? Does it say what you’re about beyond the products? Does it ever open a door, or does it keep being helpful forever without asking anything? That’s usually the leak.

Whichever one you’re in, the video walks through it, and there’s a worked example so you can watch it get assembled rather than described.

The Weekly Work Session is a live group Q&A and hands-on help session every Thursday at 12pm ET. Bring your questions and whatever you’re working on, and we’ll work on it together. Save your seat here.

The gap between you and an email list was never a shortage of ideas. It was a decision nobody helped you make, sitting in front of three options you couldn’t see clearly.

Now you can. Take the tips if you want something collecting names by the weekend. Take the workshop if you want your own. Keep the class and the consult for people who already know you, where they belong and where they work.

Watch the video above, then come build it with us at the Weekly Work Session on Thursdays at 12pm ET. And if you don’t have a GetOiling account yet, start for $1 and set the whole thing up this week.